Customized research, consulting, and evaluation have comprised the essence of Hezel Associates since its founding in 1987. We listen to your needs. We design projects that precisely fit those needs. We work thoughtfully, rapidly, and effectively. We report clearly and directly to you as our client.
Our mission is to help you develop and deliver your innovative program, tool, or idea to target audiences. Education and learning occupy the heart of our client sector, but health services, environment, and business organizations also figure into our research and consulting. Our clients appreciate our broad perspective, which enables us to weigh in on their wider operations. A client who engages us in evaluation might later hire us for market development, strategic planning, or decision research.
From its base in Syracuse, New York, Hezel Associates serves clients in areas spanning the entire USA, including Alaska and Hawaii, as well as Canada, the Pacific rim, and Europe. In education, we engage in projects on early childhood, K-12, postsecondary and higher education, workforce development, and corporate learning.
Hezel Associates is a designated small business with the U.S. Small Business Administration and is registered with the System for Award Management (SAM).
Over the course of 32 years, Hezel Associates has evolved. Founded in 1987 to provide research and consulting to institutions in the emerging field of educational technology and distance learning, our company became a leader in guiding institutions—through sound research and strategy—into and through the burgeoning of online education. We conducted national state-by-state policy research in areas such as adoption of educational telecommunications, telemedicine, and college program articulation and student transfer. Hezel Associates was first to develop business plans for financial success in online learning. Our early work developing business models and strategy in online learning expanded into institution-wide strategic planning and market research for academic programs.
Our research and evaluation has broadened as well, still mostly focusing on education. STEM and workforce development have been front and center topics in our work. In addition, teacher professional development, college completion, academic program development, and medical and healthcare continuing education are among the many subjects we’ve investigated.